Facebook has officially revamped its Reels and Stars monetization system for 2025, giving creators more ways to earn money — and more transparency on how payouts are calculated.
Whether you’re a small Reels creator or a live streamer with a loyal audience, understanding the latest changes to Facebook’s monetization tools is essential to maximize your income potential.
Let’s break down everything you need to know about the 2025 Reels and Stars updates, eligibility changes, payment structures, and strategies to earn more as a Facebook creator.
🎥 1. Reels Monetization Just Got Easier
Facebook has simplified Reels monetization to encourage new creators. You no longer need millions of views to start earning.
✅ New Requirements (2025):
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Minimum 1,000 followers.
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At least 5 original Reels posted in the last 30 days.
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No community violations within the last 60 days.
🎯 Tip: Reels that use trending sounds but are edited with your original visuals still qualify as “original content.”
💵 2. Reels Ads Expansion
Facebook is rolling out “Ads on Reels” to all eligible countries in 2025. Creators can now earn from overlay ads, post-loop ads, and banner ads directly on Reels.
💰 Payout Insights:
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CPM rates range between $4–$10 depending on engagement and region.
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The more users watch your Reels till the end, the higher your payout.
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Creators with consistent weekly posting see 35% more ad revenue.
🧠 Related read: How to Qualify for Facebook Monetization in 2025 (Complete Guide)
🌟 3. The New Facebook Stars System Explained
Stars are Facebook’s virtual currency that fans send to support their favorite creators during Reels, live videos, or gaming streams.
In 2025, Meta introduced new ways to earn with Stars — and to make it easier for fans to buy them.
🔄 2025 Star Program Updates:
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Stars on Reels: Fans can now send Stars on short videos, not just live streams.
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Stars Parties: A new feature that allows group fan donations during big moments.
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Stars Bonuses: Meta now rewards creators who receive consistent weekly Stars activity.
💡 Every Star equals $0.01, but with Stars Bonuses, you can earn up to 25% extra depending on fan engagement.
🧭 4. How to Activate Reels & Stars Monetization
If you’re eligible, here’s how to activate these tools in 2025:
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Go to Meta Business Suite → Monetization.
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Click on Reels Ads and Stars.
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Review and accept the Partner Monetization Policies (PMP).
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Set up payout details (Payoneer, Bank, or PayPal).
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Start posting Reels and Lives regularly.
🔒 Related read: How to Secure Your Facebook Account from Cloning and Hacking
⚠️ 5. Why Some Creators Lost Reels Monetization
Facebook is cracking down on reused content and fake engagement.
If your Reels are downloaded from TikTok or Instagram with watermarks, you risk demonetization.
Common Violations:
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Reused or AI-generated content without editing.
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Engagement bait (“Tag a friend to win!” posts).
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Using copyrighted music not available in Meta’s audio library.
To fix it:
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Post original Reels.
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Use licensed sounds.
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Avoid posting others’ viral content.
📈 6. How to Earn More with Reels and Stars
Once monetized, the real secret is content strategy — not just eligibility.
Here’s what top creators do differently:
✅ Upload Reels in portrait (9:16) HD format.
✅ Add clear captions — 80% of viewers watch on mute.
✅ Engage with comments within the first hour of posting.
✅ Use hashtags strategically — 3 to 5 max per Reel.
✅ Go live weekly to boost overall page visibility.
🧠 Related read: How to Grow Your Facebook Group Fast in 2025
🏦 7. Payout Timeline
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Facebook pays creators monthly, usually between the 21st–25th.
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Minimum payout threshold remains $100.
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Payments are made via Meta Business Suite once verified.
Ensure your payment details and tax information are accurate to avoid delays.
🔒 8. Staying Eligible Long-Term
Facebook monitors your page constantly. To stay eligible:
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Avoid strikes or community violations.
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Keep your 2FA (Two-Factor Authentication) on.
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Post regularly — inactivity for 60+ days pauses monetization.
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Stay updated with new Meta policy changes.
💬 Final Thoughts
The 2025 updates to Reels and Stars monetization prove one thing — Facebook is serious about rewarding genuine, creative, and consistent creators.
If you focus on originality, engagement, and policy compliance, you’ll not only qualify — you’ll thrive.
Consistency, creativity, and authenticity are your biggest earning tools.
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